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Introducing

The Confident Course Creator™

The practical, step-by-step guide that will take your course from rough idea to ready-to-sell in as little as 6 weeks. No gaps, no guesswork and no overwhelm, guaranteed.

WITH EMma JOHNSON

ATTENTION PURPOSE DRIVEN BIZ OWNERS ↓

If you’ve ever felt you could be making an even bigger impact with your business… you’re right.

There are so many people out there that need your help. Perfect-fit clients who are ready to pay for exactly what it is you do. And when you increase your capacity to serve them, you not only start changing more lives, you also increase your earning potential in a way that could change your life.

so what’s stopping you?

THE STRUGGLE IS REAL

YOU KNOW THAT A 1:MANY BUSINESS MODEL IS THE KEY, BUT YOU’RE STUCK IN 1:1 MODE BECAUSE…

  • You’ve got limited time and energy - the last thing you need is to waste it trying to figure out the course creation process on your own
  • Ideas for courses come easily, but when you think about taking action, inner dialogue like “But who would buy this?” and “What if they hate it and want a refund?” psyches you out again
  • You know the actual teaching part would be a breeze, but between the recording, uploading, tech set up, it suddenly feels like a #toohardbasket project
  • You’re drowning in freebies and may have even enrolled in course creation programs before but they all failed to give you what you needed to actual finish and launch your course

It’s time for a change.

1500x1502 the good news

READY FOR THE GOOD NEWS?

None of those things need to get in the way of you achieving your vision. At least, not any more.

hello, I'm Emma

I’m a business and mindset transformation coach whose entire mission is to help female coaches, therapists and service based business owners like you reach your fullest potential and become the wildly successful individual you know you were born to be. 

Most importantly, to allow you to do this in a way that’s simple, sustainable and ENJOYABLE. After all, what’s the point of accomplishing great things if it requires you giving up your personal life, living in a constant state of anxiety or burning out?

So while I’ve been told I’m an amazing cheerleader, I’m not just here to give you ra ra motivation. Nope, as a systems and automation specialist with a special talent for breaking even the most overwhelming projects into manageable pieces – you can expect practical, step-by-step guidance and customizable plans that suit your needs. Because your success is my success!

It kills me to see potential like yours go to waste. Which is why I knew I had to create this program.

There’s no denying that course creation is a lot of work, but when it’s broken down into bite-sized pieces and you know exactly what you need to do at each step in the process, it’s completely doable. In fact, it gets to be fun!

“I was tired of being almost there with everything I was trying. I wanted to get over the bridge from knowing what I want to do, to actually doing it, having a successful business. Emma helped me to take the next step and kept me on track. I am proud of the package I am offering to my clients and can’t wait to get it going strong and then start on the next one.”

AJ, UK

IMAGINE FOR A SEC

HOW WOULD YOUR LIFE + BUSINESS CHANGE IF…

  • Your revenue was no longer limited by the hours you can work or the energy you have to serve clients
  • You had an offer that could sell on autopilot, without any sales calls or cold DMing
  • You could work less hours without compromising your income and have the freedom to spend that extra time doing whatever you like
  • You got to be one of those people who wake up to see PayPal + Stripe notifications on their home screen

Pretty awesome, huh? Well, you can stop dreaming ...

THIS COULD BE YOU

DRUM ROLL PLEASE !

Introducing

The Confident Course Creator™

Everything you need to confidently create and launch your soon-to-be profitable course in as little as 6 weeks.

The CCC removes all the guesswork, overwhelm and tech-stress out of the course creation process by breaking it into bite-sized chunks and walking you through each step with simple, jargon-free guidance.

In other words, it’s your fasttrack to finally turning your expertise into a scalable offer that unlocks your earning potential.

I’M NOT KIDDING

This isn’t some high-level theory based program. You’ll be walking away with:

→ A completed course ready to onboard students

→ All of your marketing + sales content so you can start promoting 

→ An automated sales funnel from lead magnet to email sequence

→ Your first launch plan, mapped out to the very last detail

how does this sound?

Join the waitlist now

TAKE A PEEK INSIDE

Ignite Your Success Mindset

Module #1

Ignite Your Success Mindset

MAKE SUCCESS INEVITABLE BY EMBODYING THE MINDSET OF A CONFIDENT COURSE CREATOR FROM DAY 1

  • Clear out the limiting beliefs and imposter syndrome that can lead to self-sabotage and procrastination
  • Connect to your purpose and “why” behind creating this course to help fuel your determination and focus as you work through this program
  • Unlock even more belief in your abilities and potential so you can embrace this journey with excitement and determination

Module #2

Design Your Profitable Course Idea

GET CRYSTAL CLEAR CLARITY ON YOUR COURSE TOPIC + THE OTHER CRUCIAL ELEMENTS OF A SUCCESSFUL COURSE

  • Follow a guided course ideation process to help unlock your best ideas and ensure you’re truly lit-up excited about your course topic
  • Make sure there’s a market for your course (in other words, people who will pay for it!) by conducting some market research
  • Start mapping out your client journey and use that to guide you as you brainstorm your course modules
  • Get introduced to your course delivery and launch options so you can start visualizing how you’d like to bring your course dream to life
Design your Profitable Idea
Make your offer irresistible

Module #3

Making Your Offer Irresistible 

DESIGN THE SALES + MARKETING PLAN THAT’LL HAVE FUTURE STUDENTS LINING UP TO ENROL

  • Turn your course idea into an actual offer by designing the entire experience and ensuring it’s a no-brainer for your future students
  • Draft a sales page that clearly defines the transformation and speaks directly to the desires of your future students
  • Create a juicy lead magnet that attracts perfect-fit buyers to your email list, builds know/like/trust and gets them excited about the next step
  • Plan out all of the magnetic marketing content that will get the attention of your future students and nurture them towards the sale

Module #4

Confidently Creating Your Course Content

THE STRATEGIC WAY TO BUILD COURSES THAT RESULT IN HAPPY STUDENTS (AND JUICY TESTIMONIALS)

  • Outline each of your modules to make each one a “mini win” for your students so they stay motivated and keep making progress
  • Draft your lessons in a way that makes the content simple to teach AND simple to understand
  • Define the best course delivery method for your content so you give your students the best chance of success
  • Get the scoop on creating any of the materials you need like slides, workbooks and other resources
  • Eliminate any tech stress as you choose from multiple ways to record your course content then guided through the process you choose
Confidently Create your Course Content
Set up your Tech Stack

Module #5

Setting Up Your Simple Tech Stack

THE OVERWHELM-FREE GUIDE TO CHOOSING THE TECHNOLOGY YOU’LL NEED TO SELL + DELIVER YOUR COURSE

  • Understand the options so you can pick the perfect course platform for you based on the price, features you need and ease of use
  • Be walked through the process of uploading your incredible course content (videos, slides, graphics, downloadables etc) to your platform
  • Create a seamless customer journey by connecting all of the dots from lead magnet to emails, sales page to checkout
  • Celebrate the fact you now have a sales funnel that’s ready to convert your future students so you can get paid while you sleep!

Module #6

Getting Ready to Launch Your Course

YOUR FUTURE STUDENTS ARE WAITING FOR YOUR HELP - LET’S MAKE IT EASY FOR THEM TO FIND YOU!

  • Get excited – it’s time to set a date for your first launch then map out the rest of your launch timeline so you know what to do, when
  • You’ll have my help creating your launch plan that will cover everything you need - from content planning to announcements
  • Then we’ll use technology to support your launch and automate as much as possible (think social posts, emails, onboarding & more) so your time is freed up to spend welcoming in your new students
Getting Ready to Launch

the perfect solution for you

Join the waitlist now

“Things turn around fast the moment that you decide they do.”

Emma Johnson

PROGRAM INCLUSIONS

What you will get

CCC product mockup

10 WEEKS LIVE COACHING WITH ME & MY TEAM

You have the support of me and my team on weekly live group coaching calls for 10 weeks.  So whether you need help with your offer, your marketing, the tech, or launching we have got you covered.

LIFETIME ACCESS TO THE TRAINING VAULT

Whether this is your first of your next group program or course you will be able to refer back to the resources and call vault whenever you need to.  You will also receive any updates that we make during the lifetime of this course.

EXCLUSIVE VIP COMMUNITY

Creating a group program or course is so much more fun in a community of like-minded peeps. Our Heartbeat Community Hub is a fun, supportive, collaborative space for you to ask questions, keep up to date with any updates, trial your ideas and meet others on the same journey as you.

but that’s not all...

BONUS SECTION

Get these really cool bonuses!

I want you to succeed, and these must have bonuses make it even faster and easier for you to do that.

1:1 STRATEGY SESSION WITH EMMA
(EARLY BIRD BONUS)

Commit now and secure your mini Strategy Intensive with me. Jump start your success with 1:1 Zoom call and get your course creation journey to the most amazing start. (Limited to the first 5 people to secure their spot).

Value $250

EXCLUSIVE CANVA TEMPLATES

Social media post graphics, workbook templates, slide deck templates ... beautifully designed by me to ensure that you are focusing on your genius zone and not getting sucked into a design black hole! Simply personalize to your brand style and you are good to go.

Value $349

LAUNCH COUNTDOWN CALCULATOR

Swipe my exact planning countdown spreadsheet calculator so that you know exactly when to start and what you need to be doing, down to the day, to ensure your most successful course launch ever.

Value $297

EMAIL SWIPE COPY

Staring at a blank page is a nightmare, take my proven launch emails and tweak them to suit your course. These emails have literally generated hundreds of thousands $$$ in my business.

Value $497

WEBPAGE TEMPLATES READY TO GO

If website design is not your strength then you will love these professionally designed Divi webpage templates that you can plug and play for your own launch.

Value $997

EXCLUSIVE DISCOUNTS FOR FUTURE PROJECTS WITH ME

When you work with me once, you are rewarded for life. My clients are the most important part of my business so when you are ready to work with me again you can rest assured that you will be taken care of.  Receive exclusive discount codes to work with me on future programs or done-for-you services.

Value up to 40% off services

CLIENT RESULTS

success stories

”I’ve never felt so successful and am now feeling confident in the business that I’m building.”

The growth trajectory for my business has been invaluable. I’ve never felt so successful and am now feeling confident in the business that I’m building. I feel more assured in my skills as a business owner and the ability to provide value to my clients. Emma’s confidence, warmth, proven track record of success made this course a no-brainer. I have loved seeing everything come together and now feel so much more clear and confident about my business.

TAMI , USA

“I’ve come so far after feeling so stuck”

I’ve come so far after feeling so stuck. The level of knowledge, resources and support is unparalleled, the fit around my complex life is perfect. Emma's positivity and support, the resources and way things are communicated in the videos is fab.

JANET, UK

IN A NUTSHELL

The Confident Course Creator™

is going to allow you to ...

Turn your expertise into a scalable - and therefore profitable - asset you can sell for years to come

Serve more people and therefore change more lives so you make a bigger impact with your business

Move through the course creation process at your own pace - stress and overwhelm free

Expand your potential client base because you’re no longer limited by your capacity or time zone

Experience more freedom in your life + business because you’re not tied to your regular hours

Create everything you need to attract, nurture and convert paying students in minimal time

CHOOSE THE BEST OPTION FOR YOU

Then let’s get your course started!

  • 10 Live Group Coaching calls to keep you unstuck (and motivated!)
  • Workbooks, checklists + cheat sheets to remove all the guesswork
  • Lifetime access to the Confident Course Creator training portal
  • Access to exclusive Confident Course Creators Community
  • Exclusive Bonuses (templates, swipe files, resources and more)
Join the waitlist now

[100% MONEY BACK GUARANTEE]

Oh, and did I mention it’s risk-free?

I created The Confident Course Creator to give you exactly what you need to take your course from vague idea to new income stream for your business. Most importantly, to make that process simple, smooth and stress-free.

 

I’m SO confident that it will help YOU become a Confident Course Creator that it comes with a 14 day do-the-work money back guarantee. If you try out the program and don’t believe it’s what you need to bring your course to life, simply contact us within 14 days, show us you gave it your best shot, and we’ll give you a full refund.

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Real Talk: this program isn't for everyone

BUT IF THE FOLLOWING SOUNDS LIKE YOU….

  • You’re a coach, therapist or service based business owner who’s been working 1:1 with paid clients and are confident in the value you offer them
  • You have a clear idea on who you want to work with, who you don’t, and who you’re best equipped to serve
  • You dream about making a bigger impact with your work but know that you’re limited by your capacity for 1:1 work and want to introduce a 1:many offer
  • You’re ready to roll up your sleeves and put in the work to create your course - all you need is a guide who can walk you through exactly what to do so you actually do it!
  • You’re committed to playing the long game with your course because you know that meaningful results will snowball in time
  • You know your future course could change your life + business but between mental blocks, overwhelm or even failed past attempts at creating one, you’re feeling stuck

You have all the makings of a soon-to-be Confident Course Creator

And I (selfishly) can’t wait to ‘til I get to brag about share your success story so it can inspire future course creators!

What are you waiting for?

You could have paying students inside your course in less than 3 months.

Imagine what your business will be like 12 months from now if you committed to doing this today?

Join the waitlist now

CLIENT RESULTS

”I can move away from other things I am doing for income and help many more people!”

I am having huge mind shift changes. I am loving my newfound confidence as I push past old barriers. I love that all of my questions have been addressed along the way. My successful business means that I can move away from other things I am doing for income and help many more people!

Serena, Germany

”I didn’t want to waste time trying to figure things out.”

I like the ways things are shaping up. Each step and each week is well connected to the next which makes it so seamless. I have a lot of clarity now. Really excited for what’s to come next. I didn’t want to waste time trying to figure things out. I wanted and needed someone who has the experience to help me set up my courses the right way.

Emily, USA

”I would be lost without the direction I'm receiving.”

I love what I'm learning and know I would be lost without the direction I'm receiving. I'm blown away at the knowledge that is shared with me. It helps my confidence knowing that I am working with someone who is so knowledgeable and such a great teacher. I enjoy the group connection. There are amazing women in the group who all share and support. I love the "extras" we have available to us. I will be digging into those more!

Christine, Australia

STILL ON THE FENCE?

Here are some common questions students ask before saying “Yes!” to the program:

Am I at the right level to be a good fit for this program?

The program is designed for online coaches, therapists and service-based business women looking to expand their 1:1 offers to reach more people in less time. If you have not yet started your business then the Business Launch Accelerator would be a better fit.

WHEN DOES THE PROGRAM START?

The current round kicked off on February 1st 2023, and runs for 10 consecutive weeks. Join the waitlist to be the first to know when the next round opens for enrolment and also to receive exclusive waitlist member discounts and bonuses.

I don't live in Australia, how will the live calls work for me?

Our clients hail from over 35 countries worldwide. Emma tailors the call schedule for each cohort to ensure that calls are available for all timezones.

We realise that sometimes calls may be scheduled at times that don't suit, but we do our best to accomodate everyone.

If you unable to make a call you can submit your questions in advance to the Heartbeat Community Hub and will have your question answered live on the call which you can catch on the replay.

In addition to the group calls you have full access to the Heartbeat Community Hub where you can post any questions throughout your course creation journey.  Your fellow course creators, Emma and her team will be available to get back to you with support.

HOW MUCH TIME WILL I NEED TO SET ASIDE FOR THIS?

Aside from going through the course materials which have been broken down into short bite-sized chunks you will want to factor in time for implementing what you are learning.

In addition (during the live rounds) we have a weekly 1 hour live group coaching call for you to attend (replay available if you are unable to make it one week) - this is for you to collaborate, ask questions and make sure that you do not get stuck.

Whilst the aim of the program is for you to complete your course during the 10 weeks we appreciate that you may have other plans! You have lifetime access to the materials so that you can refer back to them at any time.

DO YOU OFFER REFUNDS?

I’m SO confident that this program will help YOU become a Confident Course Creator that it comes with a 14 day do-the-work money back guarantee.

If you fully commit to working through the program and don’t believe it’s what you need to bring your course to life, simply contact us within 14 days, show us you gave it your best shot, and we’ll give you a full refund.

I HAVE MORE QUESTIONS.

We want this program to be a "hell yes" from you, so if you have any further questions please do not hesitate to drop us a message at support@emmajohnsonandco.com and we will be happy to assist you.

 

 

AT THIS POINT, IT ALL BOILS DOWN TO THIS:

How important is it that you create the freedom and impact in your business that you’ve been dreaming of?

If you’re still reading and have a niggling feeling that this is the thing you’ve been waiting for... The nudge from the universe to finally take the next step with your business and ensure all of your hard work finally pays off… Please don’t ignore it.

I want more than anything to see you succeed and I’ve poured my heart, soul and years of experience into this program to ensure it provides you everything you need and nothing you don’t (fluff, over-complication, overwhelm!) All you need to do is follow the process.

I can’t wait to welcome you inside.

Emma xxx

NO MORE DREAMING

Your course creation success story begins here

  • 10 Live Group Coaching calls to keep you unstuck (and motivated!)
  • Workbooks, checklists + cheat sheets to remove all the guesswork
  • Lifetime access to the Confident Course Creator training portal
  • Access to exclusive Confident Course Creators Community
  • Exclusive Bonuses (templates, swipe files, resources and more)
Join the waitlist now

Still got a question?

Drop me a message and let's get that answered for you.

Message ME

"Don't let fear of the unknown hold you back from the success you deserve.

Emma Johnson

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